WLH’s involvement with a Market Access group’s transformation and competency model development included evaluating the group’s learning strategy...
Commercial Excellence
Commercial Excellence
Field Force Effectiveness to Meet Evolving Healthcare Environment
A pharmaceutical company was undergoing a major transformation in response to market force dynamics that negatively impacted the...
Commercial Excellence
Key Account Management Strategy Implementation
A global oncology company rolled-out a key account management strategy and integrated planning process. The unique needs of...
Commercial Excellence
Overcoming the Pitfalls of Traditional Compliance Training for Sales Professionals
Since 2007, more than 30 bio-pharmaceutical companies have been fined over $13 billion for sales and marketing compliance...
Commercial Excellence
Planning for a Successful 2019
With the New Year underway, various media outlets and consulting firms are issuing reports outlining the trends to...
Commercial Excellence
Using the I GLASS Field Based Monitoring Tool
Julie, a sales representative, has been randomly selected for a field ride with a compliance monitor. Her company’s...
Commercial Excellence
Sales Leaders’ Curriculum, Needs Analysis, and Roadmap
After an extensive needs analysis, WLH partnered with Learning and Development and senior leaders to create and deploy...
Commercial Excellence
Organizational Redesign and Business Planning
External marketplace forces and plans to grow the company through product acquisitions encouraged a growing biotech company to...
Commercial Excellence
Market Access Learning Strategy and Curriculum
WLH’s involvement with a Market Access group’s transformation and competency model development included evaluating the group’s learning strategy...
Commercial Excellence
Launching a Novel Drug with a Contracted Sales Force
A privately held pharmaceutical company was preparing for the commercial launch of their first prescription drug. The Executive...
Commercial Excellence
Key Account Organizational Diagnosis to Improve Field Force Effectiveness
A large animal health company sought to understand why there was huge variability in performance with its key...
Commercial Excellence
Global Pharmaceutical Manufacturer’s Reactive Response to a Corporate Integrity Agreement
While a global pharmaceutical company was under a Corporate Integrity Agreement (CIA), an associated brand was issued Risk...