Commercial Excellence Archives

Commercial Excellence

A pharmaceutical company restructured field roles to emphasize larger account management, transitioning sales reps to Key Account Managers...

A pharmaceutical company developed a Curriculum Roadmap to enhance MOSLs' business acumen for calling on Payer accounts.

Leading pharmaceutical company adopts proactive SAM with WLH to navigate healthcare complexity through skill development.

Implementing a strategic account management framework for collaborative solutions in healthcare, with WLH's expertise guiding the journey.

Strategically preparing talent for key roles to mitigate risk and secure growth in the pharmaceutical landscape.

Empowering U.S. Market Access with tailored learning solutions for enhanced medical policy access and collaborative strength.

Despite increased focus, why does strengthening business acumen remain a development gap in the pharmaceutical and life sciences...

Exploring the Big 4's transformative impact on pharmaceutical industry dynamics and strategy execution.

In 2024, Pharmaceutical and Life Sciences companies need to enhance strategic account management, encouraging collaboration for better healthcare...

Discover the link between organizational culture and learning strategy in our new article featured in the December issue...

Explore the REFLECT framework's role in driving change in our new blog.

Download the WLH Year End Planner — it’s your key to ending the year on a high note...