Achieving Patient-Centric Excellence with an Elevated Account Management Strategy

A global pharmaceutical company recognized the need for a strategic account management framework to elevate how it co-creates solutions with healthcare providers, payers, and government entities. Central to this initiative was the focus on a more collaborative and customer-centric account planning process with tools and a revised learning journey. WLH worked closely with leaders at all levels to gain clarity on company strategy and the overall account management philosophy.​