In today's dynamic pharmaceutical landscape, leaders must adopt innovative strategies to stay ahead. This article outlines three critical...
Account Management
Account Management
L&D Serving as Business Partner to Developing Account Management Capabilities
In an ever-evolving healthcare marketplace, it's crucial for life sciences L&D professionals to maintain agility and focus on...
Commercial Excellence
Developing Business Acumen and Account Management
Explore the critical competencies of business acumen and account management in the life science industry and understand how...
Learning Strategy
Created a Competency Model and Market Access Channel Learning Strategy
The pharmaceutical company aimed to enhance market access learning based on a new competency model, focusing on business...
Learning Strategy
Discovering Opportunities to Accelerate Access through a Learning Diagnostic
A global pharmaceutical company revamped its managed markets’ learning strategy to enhance account managers' access in new therapeutic...
Commercial Excellence
Upskilling Business Acumen and Account Management Skills through Blended Learning
A pharmaceutical company restructured field roles to emphasize larger account management, transitioning sales reps to Key Account Managers...
Commercial Excellence
Upskilling Business Acumen for Medical Outcomes and Science Liaisons (MOSLs)
A pharmaceutical company developed a Curriculum Roadmap to enhance MOSLs' business acumen for calling on Payer accounts.
Leadership Development
Tips for Leadership Development, Account Management, and Industry Trends
This month, we are excited to bring you a combination of our latest news, articles, and insights from...
Commercial Excellence
7 Tips for Developing Account Management Skills
Developing an effective account management mindset and skillset can be challenging and takes time. These 7 tips can...
Change and Thrive Podcast
It’s All About Mindset, Account Managers!
Nothing is impossible. The word itself says ‘I’m possible!’ – Audrey Hepburn What if I told you there is...
Change and Thrive Podcast
Why Good Planning is Critical to Success
Good business planning helps you and your team work effectively and efficiently. The challenge is that most business...
Change and Thrive Podcast
Business Acumen: Distilling Insights
Life science professionals in customer-facing roles need to develop their business acumen to “connect the dots” and identify...