We are in the part of January when those who made New Years’ resolutions struggle to maintain their resolution. That is okay, change is hard! Don’t give up, keep going! Many leaders are also struggling with their New Year’s resolutions to develop their leadership agility. Many leaders understand the need to be agile because their […]
More than two-thirds of companies include “collaboration” as a core value. This is no surprise given that collaboration has a significant payoff. Companies that promote and reinforce a collaborative culture: Are five (5) times more likely to be high performing in their industry and marketplace Sustain higher levels of engagement Report lower levels of work […]
When the Covid-19 pandemic suddenly disrupted almost every aspect of daily life, most life sciences leaders, like those in virtually every other industry, focused their organizations on what was immediate and urgent – employee safety and business continuity. And while easy to be distracted during the chaotic early weeks of the pandemic, life sciences leaders […]
To win in the marketplace, Life Sciences companies must effectively achieve results and develop access with large organized customers – whether they are larger integrated hospital systems or regional/national payers. Leading the charge for customer engagement efforts are Account Managers (AMs). The same skills that make someone a successful sales representative, or even a district […]
A global pharmaceutical company rolled-out a key account management strategy and integrated account planning process. The unique needs of the U.S. market required customizing the planning process, tools, and learning strategy. Central to project success was the need to create an account management mindset for all customer-facing roles and encourage more cross-functional collaboration and coordination. […]
WLH’s involvement with a Market Access group’s transformation and competency model development included evaluating the group’s learning strategy and curriculum. Given the changes in the marketplace, the organization knew its account executives needed a higher level of business acumen and account management skills. Additionally, the organization needed to balance the amount of product and disease […]
After an extensive needs analysis, WLH partnered with Learning and Development and senior leaders to create and deploy a learning and development strategy for its Sales and Marketing Functions. The organization was seeking ways to increase skills, optimize resources, and link its learning curriculum to improve talent development and retention.
External marketplace forces encouraged a leading global specialty pharmaceutical company to evaluate its US Market Access strategy and organizational structure. Internally, the organization was preparing for a series of product launches and new indications. The primary goal was to accelerate access for ground breaking therapies and to enhance the customer experience.
HR professionals need to better understand the business to act as strategic business partners. HR professionals need “business acumen” to draw sound conclusions from business information. More importantly, they need to take the actions needed to drive organizational results. What Will You Learn Understand the need for Business Acumen Skills for HR Professionals. Assess their […]
There is an ongoing debate as to whether business acumen can be taught or if it is an intuitive savvy that one inherently possesses. Either way, it is critical for organizations to develop and implement an integrated strategy for developing customer-facing roles’ business acumen to meet the evolving marketplace demands. This strategy must: Impart the importance […]